When articles like this appear in the NYT, readers assume there must be something new about it. As most people understand that magazine companies in the B2B field host things called trade shows where companies go to introduce their brands, I'll skip the more nuanced examples of parties, events, festivals and the like that media companies produce unter their own brands, or on behalf of marketers' brands.

A thousand books from their 19th Century Collection. [via: http://tuaw.com]

Next time you think you've not got the credentials to start a media venture, read this: "Paloma Contreras, the 29-year-old co-founder of High Gloss, went from teaching high school Spanish in Houston, where she lives, and blogging about design, to being an editor in chief."

[likely paywalled] Quote: "To pursue new areas of growth, Condé Nast's parent company, Advance Publications Inc., has set aside $500 million to invest in digital properties. A prime target: businesses that sell services to advertisers in areas such as e-commerce, social media and lead generation."

Thinking is like a metaphor, metaphorically speaking.